The "Feelin' Myself" music video, a high-profile collaboration featuring will.i.am, Miley Cyrus, Wiz Khalifa, and French Montana, stands as a landmark project in our studio's portfolio. Our team was entrusted with the comprehensive creation of this video, from conceptualization to final output.
Concept Development: Our creative team brainstormed and developed a unique concept that would resonate with the song's vibe and the artists' styles.
Filming and Directing: The filming process was meticulously managed, ensuring that each scene perfectly captured the essence of the concept while showcasing the artists' performances.
Postproduction and Visual Aesthetics: In postproduction, we focused on crafting a unified visual aesthetic that permeated every aspect of the video, from the costumes and set designs to the original motion graphics and animation.
Viral Success: The video achieved viral status, amassing over 300 million views on YouTube, a testament to its widespread appeal and engagement.
Unified Aesthetic: Our approach to creating a cohesive visual style helped in forming a distinctive identity for the video, making it stand out in a crowded digital landscape.